"The brand Cerruti was officially launched in Paris in 1967, with the opening of a boutique at Place de la Madeleine. Both menswear and womenswear are created using fabrics produced at the Lanificio Fratelli Cerruti.Over the years, Cerruti expanded to offer Cerruti 1881 (the diffusion line), a luxury ready-to-wear collection named Cerruti Arte, Cerruti Jeans, the Cerruti Brothers business collection for men, and Cerruti 1881 Shapes (for the Asian market).Fragrances were an early and important part of the Cerruti brand. The company's first fragrance, Nino Cerruti for Men, introduced in 1978, is the first in a long line of classic fragrances. The first women's scent, Nino Cerruti Pour Femme, was launched in 1987.
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